Over 1800 school students & staff of Raipur learnt how to stay safe on roads
Raipur, 10 Aug 2022: As schools in India reopened after two years hiatus, Honda Motorcycle and Scooter India (HMSI) continues its National Road Safety Awareness Campaign in the country to re-emphasize the need for road safety awareness among citizens.
The two-days camp at the Salem English School in Raipur witnessed spirited participation from over 1800 school students and staff members who set out to imbibe the safe riding practices. HMSI’s road safety instructors utilized the age appropriate road safety learning programs to enhance the retention of road safety awareness among all.
Speaking on HMSI’s commitment towards sensitizing India on road safety, Mr. Prabhu Nagaraj, Operating Officer - Brand & Communication, Honda Motorcycle and Scooter India said, “Road safety education is essential for developing a road safety mindset. Continuing to further strengthen our commitment of building a safer India on roads, we have resumed our on-ground road safety training - National Road Safety Awareness Campaign. With this campaign, we aim to educate children as safety ambassadors of tomorrow as well as help adults in understanding the importance of using the roads safely.”
HMSI’s National Road Safety Awareness program made learning fun yet scientific through:
Honda Motorcycle & Scooter India’s CSR commitment towards Road Safety:
For Honda globally, road safety comes first. As announced in April 2021, “Honda will strive for zero traffic collision fatalities involving Honda motorcycles and automobiles globally by 2050”. Fulfilling its corporate social responsibility (CSR), HMSI has been promoting road safety in India since its start in 2001. Working towards the realization of Honda’s global safety vision, today HMSI’s road safety awareness initiative has already spread to over 48 lac Indians. Its team of skilled safety instructors conduct daily programmes at its 10 adopted traffic parks across India and 7 Safety Driving Education Centers (SDEC).
Not only this, all 1000+ dealerships of HMSI across India spread road safety awareness. HMSI’s proprietary virtual riding simulator increases the risk-prediction ability of riders; while new customers too are given predelivery safety advise (PDSA) before they start riding at every dealership across India.
Additionally, ensuring that learning doesn’t stop in the New Normal, HMSI started the digital road safety education initiative - Honda Road Safety E-Gurukul. Since its start in May’20, this initiative has sensitized 8 Lac+ Indians on importance of being aware & responsible road users.
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