"This Akshaya Tritiya, we have witnessed a strong momentum across geographies and product segments, resulting in a positive growth outlook. We are encouraged by the significant increase in footfall, sales volume and value, even when compared to the pre-pandemic days of 2019 (since the last two year are not comparable due to covid disruption).
The higher traction this Akshaya Tritiya could be owing to the lower volatility in gold prices over the past week, further aided by revenge shopping and today's festival holiday. While an uptick in sales in the Southern markets were expected, the response from the non-South markets have also been extremely encouraging. Owing to the heatwave, we are expecting more walkins during the evening hours, and are confident that the demand momentum will continue to increase."
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