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Australian Cricketer Pat Cummins associates with Indian health-tech startup, Healthquad

Australian Cricketer Pat Cummins associates with Indian health-tech startup, Healthquad

New Delhi: Healthquad, a unique health & fitness platform that offers 360-degree view of health statistics to its users is teaming up with Australian fast bowler and Test Captain Pat Cummins as its brand ambassador and newest Investor to make an impact in the health tech space and to offer its services to a wider consumer base across India.

Pat Cummins, known for his enviable level of fitness and health and has a long standing relationship with India having toured with the Australian side and played in the IPL for a number of seasons understands the Indian health & fitness ecosystem and is a natural fit with the startup.

Healthquad aims at transforming the Indian health industry by using proprietary algorithms which are capable of providing accurate health statistics by considering parameters like calorie-intake, daily step count, sleep patterns, water intake etc. along with other aggregated vital tracking instruments and tools to transform. The platform incentivises users to set and achieve their fitness goals by rewarding them with HQ coins which can be redeemed in multiple avenues.

Sanjeev Koul, Founder, Healthquad, said, “It's a privilege for us to have Pat on board as he personifies the very essence of Healthquad. It is an added advantage that Pat is familiar with the Indian health spectrum owing to his long association with the IPL. India is at the cusp of a health & fitness revolution and we’re confident that Healthquad will be leading it from the forefront.”

In describing the association, Pat Cummins said, “As an international sportsman, health and fitness are an integral part of my lifestyle. The experience of playing in the IPL has given me significant insight into the potential of the Indian health & fitness ecosystem. Anything to do with the health tech space excites me and I’m looking forward to strengthening this existing symbiotic relationship with fitness through Heathquad.”

 

Chandra Reddy of Beyond Advisory, as transaction advisors, said, “The versatility and the horizontal nature of the Healthquad platform is an attractive proposition. It is conducive to integrating with the fast growing health tech ecosystem, including apps, wearables and other devices. We plan to scale the business in India and across other geographies. We are delighted to be associated with Pat and other consortia members for their hard work and vision to be part of this exciting journey.”

 

 

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