Announced the new ENVY portfolio to cater to the evolving demands of today's content creators. The newportfolio, comprising ENVY14 and ENVY 15 notebooks,fulfilsthe growing demand amongcreative professionals for devices that give them the freedom to create from anywhere, , power their creativity with exceptional design, and offer a seamless experience as they shift between different modes of creative output.
HP’s Creative Consumer Insights study has revealed that 74% of PC users, especially millennials and Gen Z, are more serious about creating. They expect products and solutionsto be as quick and smooth as possible, with access to information that interlinks work and play.With the new ENVY notebooks, HP addresses the requirements of a blended work environment by delivering compact, lightweight PCs with pristine video and audio capabilities that offers creators the abilityto create wherever they are.
In India, Gen Zsare enthusiastic and confident about themselves. They want to proactively shape their own future and make an impact on society with what they create. To help these aspiring creators achieve their dreams, HP is launching an exclusive network called "HP Creators' Garage". This community, with an ethos based on HP's Garage legacy, provide budding creators with a springboard to learn from experts across India, collaborate, and share their skills with other creators.
The learning community willcontainmore than 200 pieces of content to help creators upskill, host forums to share thoughts and ideas with other creators as well as organiseregular events and challenges for creators to collaborate on. Some renowned Indian creators whoare a part of the community include Digital Creator Be YouNick, Author Alicia Souza, Youtuber Sejal Kumar, Graphic Designer Aniruddh Mehta.
Ketan Patel, Managing Director, HP India market said:“Today’s generation is inspired to create their own future. With a strong legacy of delivering insights-based innovations, we, at HP, want to help power the dreams of creators with the right technology and community support. Towards this, HP’s new ENVY portfolio allows these creators to express themselves and the launch of an exclusive network "HP Creators' Garage,” offers them a unique opportunity to showcase their talent, collaborate and learn new skills from the leading creators of India.”
The HP ENVY Portfolio is expected to be upgradeable to Windows 11 later this year1. The HP ENVYnotebooks are sleek personal creative studios, well-suited for a diverse range of creative consumers like photographers, designers, videographers, music composers or illustrators. Their pro-grade performance features with enhanced thermal design and long battery life will help creators on the go.
1Not all features are available in all editions or versions of Windows. Systems may require upgraded and/or separately purchased hardware, drivers, software or BIOS update to take full advantage of Windows functionality. Windows is automatically updated, which is always enabled. ISP fees may apply, and additional requirements may apply over time for updates. See http://www.microsoft.com.
HP Creative Consumers Insights (2,653 Consumers in US, UK and China) A2
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