Bengaluru, October 18, 2023: Iconic denim and lifestyle brand Wrangler® today announced the opening of its first flagship store in India. Situated in Bengaluru’s bustling high street of Indiranagar, the store is a significant milestone for Wrangler®’s expansion in India. With this store, Wrangler® continues to elevate consumer experience through technology innovation, customized shopper experiences and a wide product assortment for the Indian consumers.
Spread across 4,500 sq. ft, this is the largest store of Wrangler® in India. The Wrangler® Indiranagar store retails the popular denims, T-shirts, jackets and sweatshirts. The store also offers the newest range of fits for both men and women in line with the latest trends, and premium collections and collaborations. This includes the special Wrangler x Smriti Mandhana that features handpicked pieces that stick with consumers through thick and thin, symbolizing resilience and growth through the Ride of Life!
At the heart of the store is India’s first ever Augmented Reality (AR) mural by a fashion brand in India. It’s a celebration of Wrangler®’s rich heritage and innovative spirit, an experience that leaves consumers not just admiring the collection but living it.
ace turtle is the exclusive licensee of Wrangler® in India. Commenting on the launch, Nitin Chhabra, CEO, ace turtle said, “We are excited to launch Wrangler®’s first flagship store in Bengaluru. It will allow us to engage with Wrangler®’s consumers who are looking to create a style statement and connect with one of the most-loved apparel brands in the world. With consumer behaviour changing in an ever-evolving retail landscape, we continue to prioritise providing our iconic products and an impactful brand experience to our growing base of young, sophisticated consumers in India. At ace turtle, we have been able to leverage our extensive omnichannel commerce expertise and unique technology-driven operating model to scale Wrangler®’s business in India significantly. We aim to expand Wrangler®’s retail footprint and reach across the country and take the brand to millions of Indian consumers via the webstore and the chain of offline retail stores being set up across the country.”
The omnichannel-enabled retail store provides consumers with a unified and superior shopping experience across online and offline channels and touchpoints. There are Electronic Shelf Labels for omnichannel experience for real-time in-store display and price parity across offline and online stores. The Smart Fitting Rooms will provide innovative experiences to shoppers by engaging & delighting with personalized recommendations and effortless product discovery. The store also has Digital Screens to update consumers about the entire gamut of offerings from Wrangler® in real time.
In 2021, ace turtle entered into an agreement with Kontoor Brands to become its long-term licensee for India and other South Asian markets. This paved the way for ace turtle to retail Wrangler® products directly to consumers via its branded webstore www.wrangler.in, online marketplaces and 54 physical retail stores across India. ace turtle manages the entire business of Wrangler® in India end-to-end comprising design, local manufacturing, retailing and marketing.
Gurugram, India – October 11, 2023: Samsung announced exciting offers
Bangalore, 10th October 2023: The Nokia G42 5G (16GB+256G
Bengaluru, October 10, 2023 IN-SPACe (Indian National Space Promotion and
New Delhi, October 3, India- Philips India announces an exciting co
 (1)_1713611592.jpg)
Through this exciting initiative, the brand aims to emerge as the go-to purveyor of authentic Chinese in India
New D
Jaipur, 18 April: Students of Jaipur have recently shown their remarkable achievement in the UPSC Civil Services Examination-
· Technopark-based Lifology holds conversation on IER 2024
Thiru
Business / 20-04-2024
MasterChow taps renowned Chef Ranveer Brar as its Brand Ambassador to champion Asli ChineseSports / 20-04-2024
Aditya Mehta Foundation's para cyclists Jyoti Gaderiya & Arshad Shaik achieve top world rankings in the latest Track Para Rankings, bringing pride to India!Business / 18-04-2024
STUDENTS OF JAIPUR'S JAYSHREE PERIWAL HIGH SCHOOL BRING LAURELS TO SCHOOL IN UPSCBusiness / 18-04-2024
India Employment Report pitches for policy to promote jobsBusiness / 18-04-2024
The EMAK Festoon Silent Heroes Awards-24 Concludes at Le Méridien, KochiPelikken © Copyright 2022, All Rights Reserved
