Thiruvananthapuram, Sep. 29: Reaffirming Kerala’s pre-eminent position as a highly preferred destination for global and domestic tourists, backwater hub Kumarakom has topped in an all-India survey of revenue gained by hotels and resorts in popular leisure destinations, posting the highest revenue per available room (RevPar) in financial year 2022-23.
The survey, ‘Indian Hospitality Trends and Opportunities’, conducted by hospitality consulting firm Hotelivate, also reveals that the famed beach destination Kovalam has earned the third place in a list of top 15 destinations.
RevPar, an industry metric used by hotels to price their rooms, refers to revenue generated per available room whether occupied or not.
According to the 26th edition of the survey, properties in Kumarakom had a RevPar of Rs 11,758 in FY 23 compared to Rishikesh in Uttarakhand (Rs 10,506) and Kovalam (Rs 9,087), which come in second and third positions. Metros like Mumbai (Rs 7,226) and Delhi (Rs 6,016) stand sixth and 11th positions respectively as per the survey.
This is the second year in a row hotels in leisure destinations posted the highest RevPar, it says.
The report, which analyses the industry performance by star category, administrative zones and 20 major hotel markets, has a participation base of 1,540 hotels representing a total inventory of 1,65,172 rooms.
“This survey clearly shows that tourism in Kerala has been on a steady surge, completely overcoming from the downturn triggered by the Covid-19 pandemic,” said State Tourism Minister Shri P A Mohamed Riyas.
Set in the backdrop of Vembanad Lake, Kumarakom village is a popular tourist destination dotted with canals and backwaters. Its panoramic rural settings, heritage and lifestyle have a seminal role in the Kerala model of globally-acclaimed Responsible Tourism (RT).
Earlier this year, Kumarakom hosted a meeting of the G20 sherpas. The achievement comes despite the floods in 2018 and Covid-19 posed hindrance to the state’s tourism activities.
Apart from Kumarakom and Kovalam, the top 15 on list include Srinagar (4th position), Udaipur (5), Goa (7), Mussoorie (8), Ranthambore (9), Mahabaleshwar (10), Shimla (12), Varanasi (13), Ooty (14), and Lonavala (15).
Hotels in metro cities have higher year-round occupancy compared to leisure destinations. They also have a large corporate customer base, which have contracted rates that pull down the RevPar compared to leisure destinations.
Gurugram, India – October 11, 2023: Samsung announced exciting offers
Bangalore, 10th October 2023: The Nokia G42 5G (16GB+256G
Bengaluru, October 10, 2023 IN-SPACe (Indian National Space Promotion and
New Delhi, October 3, India- Philips India announces an exciting co
 (1)_1713611592.jpg)
Through this exciting initiative, the brand aims to emerge as the go-to purveyor of authentic Chinese in India
New D
Jaipur, 18 April: Students of Jaipur have recently shown their remarkable achievement in the UPSC Civil Services Examination-
· Technopark-based Lifology holds conversation on IER 2024
Thiru
Business / 20-04-2024
MasterChow taps renowned Chef Ranveer Brar as its Brand Ambassador to champion Asli ChineseSports / 20-04-2024
Aditya Mehta Foundation's para cyclists Jyoti Gaderiya & Arshad Shaik achieve top world rankings in the latest Track Para Rankings, bringing pride to India!Business / 18-04-2024
STUDENTS OF JAIPUR'S JAYSHREE PERIWAL HIGH SCHOOL BRING LAURELS TO SCHOOL IN UPSCBusiness / 18-04-2024
India Employment Report pitches for policy to promote jobsBusiness / 18-04-2024
The EMAK Festoon Silent Heroes Awards-24 Concludes at Le Méridien, KochiPelikken © Copyright 2022, All Rights Reserved
