CHENNAI: Samsung today launched its new and heart-warming digital communications campaign #YouMakeItHappen to thank its retail partners across the country for making it a household name.
To kick-start this campaign, Samsung posted the first video of the series on social media channels – Twitter, Facebook, Instagram, and YouTube, featuring some of its consumer durable partners.
These partners shared their inspirational stories and individual journeys on how their association with Samsung has grown stronger over the years.
Through this campaign, Samsung thanks its 33,000+ consumer durable partners for contributing to all the love that the brand has received and helping it become a preferred choice among consumers across the country.
The video beautifully highlights the grit, determination and passion of some of Samsung’s partners and how it stood by them in their time of need. Be it supporting a woman entrepreneur in Shimla to run her own store after losing her husband in 2015 or giving wings to the entrepreneurial dreams of an office boy in Pune to open his own retail chain with 11 stores, the video beautifully shows many such stories of trust and love that Samsung has enjoyed throughout its 26 years in the country.
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