#FindCelebration is a continuation of the #FindLife festive digital campaign of real stories, real people, real emotions
CHENNAI: Amazon.in today released #FindCelebration - a sequel to the launch of #FindLife campaign, capturing the emotions behind celebratory moments through the lens of real customers-real stories, real people, real emotions. #FindLife campaign encapsulate the stories of Amazon.in customers in their search of moments, expression, and self. #FindCelebration film delves deeper into one real customer story and comes alive embodying celebrations and the festive spirit.
#FindCelebration outlines the story of a young boy in Kochi and his family comes together to celebrate festivities together. The film transitions from the boy giving his grandmother a flower and getting a hug; to preparing achappams and capturing the joyous moments of the entire family in a selfie. This campaign is a visual representation of how products, big or small, come together to help customers celebrate the festive season.
Speaking about the campaign, Manish Tiwary, Country Manager & Vice President, India Consumer Business – Amazon India said, “We humbly embrace the cultural heritage and traditional values of our country, and this campaign is a visual embodiment of those attributes in our daily lives. Each order that we deliver, is a step towards enhancing the lives of our sellers, partners, customers and bringing them happiness. #FindCelebration reiterates that commitment by highlighting how Amazon.in aims to add value to our customer’s lives during the festive season.”
Celebrations transcend geographies and unite people with their families and loved ones. Amazon.in through this new digital video attempts to bring alive how a child is spending the festive season with his grandparents in Kochi. With, 65% of customer orders and over 85% of new customers on Amazon.in coming from tier 2 and below geographies, customers across nearly 100% of India’s serviceable pin codes are shopping on Amazon.in.
Ray Page, EVP, Head of Global Innovation and Social Impact – WE Communications commented, “We were proud to work with real people and families (not actors) to take a peek into their lives and relationships. We aim to showcase distinct in-depth narratives of this campaign by highlighting the “find” element in people’s lives. In this campaign, we specifically focus on the celebration and how families come together. The #FindCelebration film is a celebration of the bond!”
The campaign has been also shot using both drone and handheld cameras to express scale in accessibility while also maintaining intimacy, allowing the view to be “in the action”. #FindLife is a six-week-long digital campaign and will continue till the end Amazon Great Indian Festival 2022.
Gurugram, India – October 11, 2023: Samsung announced exciting offers
Bangalore, 10th October 2023: The Nokia G42 5G (16GB+256G
Bengaluru, October 10, 2023 IN-SPACe (Indian National Space Promotion and
New Delhi, October 3, India- Philips India announces an exciting co
 (1)_1713611592.jpg)
Through this exciting initiative, the brand aims to emerge as the go-to purveyor of authentic Chinese in India
New D
Jaipur, 18 April: Students of Jaipur have recently shown their remarkable achievement in the UPSC Civil Services Examination-
· Technopark-based Lifology holds conversation on IER 2024
Thiru
order tiotropium bromide 9mcg without prescription order spiriva 9mcg online order terazosin 5mg sale
Business / 20-04-2024
MasterChow taps renowned Chef Ranveer Brar as its Brand Ambassador to champion Asli ChineseSports / 20-04-2024
Aditya Mehta Foundation's para cyclists Jyoti Gaderiya & Arshad Shaik achieve top world rankings in the latest Track Para Rankings, bringing pride to India!Business / 18-04-2024
STUDENTS OF JAIPUR'S JAYSHREE PERIWAL HIGH SCHOOL BRING LAURELS TO SCHOOL IN UPSCBusiness / 18-04-2024
India Employment Report pitches for policy to promote jobsBusiness / 18-04-2024
The EMAK Festoon Silent Heroes Awards-24 Concludes at Le Méridien, KochiPelikken © Copyright 2022, All Rights Reserved
