Kochi, July 28, 2022: As Kerala sets to embrace its annual festival of Onam, Godrej Appliances promises to make it brighter for its customers with its new range of home appliances. Business unit of Godrej & Boyce, flagship company of Godrej Group, the brand announced its growth plans and ushered in Onam celebrations with the launch of its new Eon Velvet series – comprising new Side-by-Side Refrigerators and Top Load Washing Machines with GermShield technology, Eon Crystal – a new range of Glass Door Frost Free Refrigerators with 95%+ Food Surface Disinfection along with other new ranges of semi-automatic washing machines and deep freezers. This follows its other recent launches – complete range of indigenously manufactured ACs including Smart ACs, Counter-top Dishwashers and Glass door single door Refrigerators earlier this year. The brand also showcased a unique new offering– Godrej InsuliCool, a precise and portable insulin cooler which always maintains insulin effectiveness at the optimal temperature of 2 to 8 degrees Celsius. This product is even more relevant for Kerala given the very high incidence of Diabetes in the state.
In addition, the brand announced its annual Onam consumer offer ‘Lucky Lakshaprabhu’, gifting customers the opportunity to win cash prize of up to Rs. 1 Lakh a day, on purchase of any Godrej Appliance, along with other finance schemes such as no down payment and easy EMI schemes.
Commenting on the launch, Kamal Nandi, Business Head and Executive Vice President – Godrej Appliances, part of Godrej & Boyce said, “We have observed that all the premium appliances such as frost-free refrigerators, fully automatic washing machines, air conditioners and microwave ovens are doing better than mass segments. Our investments have also been in line with this pattern and Kerala in particular is a strong market for new products centered around lifestyle, health and convenience. Keeping this in mind, between last Onam and this Onam, we have added 100+ new product SKUs enabling greater choice for our consumers. With this strong new lineup of premium products across categories we expect to drive more than 30% growth this Onam vs both last year and pre-pandemic Onam period.”
Sanjeev Jain, National Sales Head, Godrej Appliances, said, “Onam sales signals the start of the festive season for the home appliance industry. We are happy to introduce the new frost free, Godrej Eon Crystal Refrigerators, side by side Godrej Eon Velvet Refrigerators and high on aesthetics Godrej Eon Velvet fully-automatic top load Washing Machine, apart from new launches across deep freezers and semi-automatic washing machines. Looking at the increasing health concern of diabetes in Kerala, we are also glad to share our latest launch Godrej InsuliCool, a precise and portable cooler that maintains Insulin effectiveness. Coupled with robust after-sales service and exciting consumer offers like the Lucky Lakshaprabhu offer enabling cash prizes of up to Rs. 1 Lac a day on any Godrej Appliance purchase along with attractive finance, we are looking forward to spreading Onam cheer amongst our beloved Kerala consumers.”
The Lucky Lakshaprabhu offer is valid from 1st August 2022 till 10th September 2022 exclusively in the state of Kerala. On each unique purchase, the customer can register himself for the offer via either the QR code being put up on the product merchandise or via a missed call. The customer shall be informed about his gratification status on successful registration and post purchase validation, the amount will be transferred to the customers.
Gurugram, India – October 11, 2023: Samsung announced exciting offers
Bangalore, 10th October 2023: The Nokia G42 5G (16GB+256G
Bengaluru, October 10, 2023 IN-SPACe (Indian National Space Promotion and
New Delhi, October 3, India- Philips India announces an exciting co
Jaipur, 18 April: Students of Jaipur have recently shown their remarkable achievement in the UPSC Civil Services Examination-
· Technopark-based Lifology holds conversation on IER 2024
Thiru
The New MOTIV Mix™ Interface Simplifies Audio Workflow and Ensures Perfect Recordings, Every Time
<
buy biaxin without prescription clonidine 0.1mg over the counter order generic meclizine 25 mg
Business / 18-04-2024
STUDENTS OF JAIPUR'S JAYSHREE PERIWAL HIGH SCHOOL BRING LAURELS TO SCHOOL IN UPSCBusiness / 18-04-2024
India Employment Report pitches for policy to promote jobsBusiness / 18-04-2024
The EMAK Festoon Silent Heroes Awards-24 Concludes at Le Méridien, KochiBusiness / 18-04-2024
Axis AMC elevates R Sivakumar to Head of Corporate StrategyBusiness / 18-04-2024
Celebrate Baby Massage Day with Johnson's Baby Oil: The Perfect Choice to help nourish your little one’s skin from day 1Pelikken © Copyright 2022, All Rights Reserved
