Kochi: Instagram today announced the availability of the ‘Born on Instagram’ creator course in Malayalam, which will help creators in the Kochi hone their skills and become better at storytelling.
‘Born on Instagram’ is Instagram’s creator education and enablement program, which includes a creator course to educate aspiring creators to create, grow and earn on the platform. The self-learn, e-learning course has 15 byte-sized modules that give insights on how creators can manage their presence on the platform, create better content, grow using Instagram's diverse tools, stay safe and earn through branded content. This program website - www.bornoninstagram.com, launched in September last year, but now the course has been localized in Malayalam.
Ankur Vaish, Head - Creator Partnerships, Facebook India (Meta), adds context, “At Meta, we’re committed to support and grow the creator ecosystem in the country. The ‘Born on Instagram’ program has an important role to play, as it democratizes creator education by making it available inlocal languages. We hope every aspiring creator in Kochi makes use of this free course, and creates more entertaining content and builds strong communities on Instagram.”
Kerala is today a hub for creator activity. Since the launch of Reels, young people in the city have showcased their talent and been discovered by the large and diverse Instagram audience. Muhsina Danny, Ismath Rameesa Raees, and Vishnunandhussfrom Kerala are good examples of influencers who’ve built a community by entertaining their audience on Reels. The ‘Born on Instagram’ creator course will help more young people in the city jumpstart their creator ambitions or enhance their storytelling skills.
Apart from the learning course, the ‘Born on Instagram’ program provides weekly trends on Reels for creators to create better content, opportunities to interact with experts from Instagram, connect with established creators and earn through brand partnerships as well.
For creators, Instagram also recently announced a bundle of new features on Reels. This includes extending the length of Instagram Reels up to 90 seconds, adding stickers like poll, quiz and emoji slider stickers to your reels, a way to import your own audio directly within Instagram Reels and Templates to help you easily and quickly create your own reel.
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