As part of the UN in India and Nickelodeon campaign to protect humanity’s #OnlyOne Earth
Mumbai, 5th June 2022: On World Environment Day, Nicktoons Motu Patlu teamed up with Afroz Shah, UNEP Champion of the Earth for a beach cleanup at Versova Beach as part of its ongoing campaign, #OnlyOneEarth with the United Nations in India.
The programme aims to raise awareness on ways individual action can help protect our planet and its ecosystems. The beach cleaning programme, organised by the Afroz Shah Foundation, saw volunteers across age groups collect waste from Versova beach to prevent litter from reaching our oceans and harming marine animals. The volunteer effort gave young people and children a chance to demonstrate their love and care for the planet Earth, its environment and biodiversity, including oceans and its life.
Commenting on the participation from Motu & Patlu, Afroz Shah said, ““It is important to remember that there is no Planet B, and therefore we must protect the one we have for the future. It’s time we look at our actions and adopt sustainable practices to reduce our carbon footprint. I truly believe children are critical agents of change and can make a difference through everyday actions. And encouragement from their favourite Nickelodeon characters will only inspire them to be the change leaders they are!”
Nickelodeon has consistently strived to instill positive behavioral change amongst children and in shaping their values by leveraging the influence of Nicktoons among kids. This initiative also aims to sensitise children about littering in public spaces, including beaches, and the impact of plastic usage on environment and marine life.
Afroz Shah, the founder of the Afroz Shah Foundation, is a UNEP Champion of the Earth and a young change-maker reclaiming beaches, oceans, rivers, and mangroves from trash and apathy.
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