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PLUM GOODNESS LAUNCHES A COMPLETE HAIRCARE REGIME UNDER THEIR NEWLY INTRODUCED TEA TREE RANGE

PLUM GOODNESS LAUNCHES A COMPLETE HAIRCARE REGIME UNDER THEIR NEWLY INTRODUCED TEA TREE RANGE

Tea tree is proven to have a number of skin and hair care benefits. One of which is, that it’s a great natural remedy to treat dandruff. It not only helps you get rid of dandruff but also builds blood circulation and advances hair development.

 

Experts from Plum Goodness have launched a new Tea Tree 4-step hair care range, infused with natural dandruff fighters like Piroctone Olamine, Propanediol Caprylate and Tea Tree, that will leave your hair hydrated, healthy and dandruff-free! Its sulphate & silicone free properties make it a gentle yet effective anti-dandruff solution. The products focus on treating and preventing dandruff from its roots, while also soothing inflammation and maintaining scalp health.

Each step in the range plays a critical role targeting various hair and scalp concerns, here’s the 4-step routine launched under the range:

Step-1: Scrub off with the ‘Build-up Control Scalp Scrub’

Hair scrubs are an important part of the routine as it cleanses your scalp deeply, while exfoliating and stimulating roots giving you nourished hair. Plum’s Build-up Control Scalp Scrub includes powerful physical exfoliants like Shikakai, Brahmi, Coconut & Walnut shell that work best for removing flakes.

How to use? Wet the scalp and hair, section hair in parts and apply the product directly onto the scalp. Gently massage the scalp for 1-2 mins. Rinse off thoroughly with water.

Step-2: Wash off with the ‘Dandruff Control Shampoo’

Malassezia is the main Anti-Dandruff active and to address this concern ingredient like Piroctone Olamine, helps fight against this fungus that is the root to cause dandruff. Plum’s Dandruff Control Shampoo includes Piroctone Olamine and Willow Bark extract, a natural source of salicylic acid that will eliminate dandruff flakes and regulate your scalp’s sebum production.

How to use? Gently lather up an adequate quantity on wet hair. Leave it on for 2 minutes before rinsing

Step-3: Condition with the ‘Dandruff Clear Conditioner’

Why this step is important, you ask? It coats the scalp and keeps it away from chipping and battles dandruff even after your hair wash. Conditioner also controls and eliminates the overabundance of oil. Plum’s Dandruff Clear Conditioner includes ingredients like Caprylic Triglyceride, a coconut oil derivative that acts as an emollient- keeping hair strands hydrated while not weighing it down. Moreover, the Willow Bark extract & Glycerin helps in flake clearing and deep conditioning.

How to use? Wring out excess water from shampooed hair. Take a required amount of conditioner and apply to the ends of hair (not the scalp) and rinse off.

Step - 4: Nourish with the ‘Dandruff Fighting Scalp Serum’

While the above steps deep cleanse your scalp, serum coats the surface of your hair reducing the frizz and layering it with the much needed shine. Plum’s Dandruff Fighting Scalp Serum consists of Propanediol Caprylate a certified conditioning ingredient to prevent dandruff from depositing on the hair strands and boast the hair to look healthier than ever.  

How to use? Shake well before each use. Apply the product on the scalp directly, massage and leave it on overnight. Rinsing after each application is not required. For best results use daily for at least 4 weeks.

 

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