15 April, 2021: SUGAR Cosmetics, a cult-favourite amongst Gen Z and millennials, is one of the fastest-growing premium beauty brands in India. Launched in 2015, the brand has quickly made its way into most makeup aficionado’s vanity. With its clutter-breaking persona, signature low-poly packaging and chart-topping products, SUGAR is the makeup of choice for bold, independent women who refuse to be stereotyped into roles. The brand has approx. 500+ SKUs till date and is now foraying into merchandising with their first-ever SUGAR Merch Station. This line of merchandise built by SUGAR, will now be available on the brand’s website & app exclusively.
SUGAR Cosmetics has been a staunch believer in creating brand recall by extending the space a brand occupies in a consumer’s life into other aspects of their lifestyle. After receiving continuous positive customer feedback on their limited edition range of merchandise, SUGAR Cosmetics had to provide for this consumer demand. The SUGAR Merch Station is a culmination of their most loved merchandise, providing consumer value and some more brand love onto SUGAR loyalists.
Below are more details about the SUGAR Merch Station collection:
Satiate your travel lust with a stylish bag for all your essentials with this SUGAR Duffle Bag. This lightweight duffle comes with a detachable and adjustable strap for maximum comfort. Its padded interior acts as a safety net to keep your belongings secure. Its ergonomically designed silhouette features side pockets that let you store mini essentials for quick access while on the move. Apart from offering ease of use and comfort, this duffle bag boasts of an overall trendy print with the famous SUGAR logo that is sure to make heads turn no matter where you go!
Carry your favourite beverages in style with this trendy SUGAR stainless steel bottle! Designed in a slick, matte finish, this 750ml bottle is suitable for all types of cold, non-carbonated beverages. It is spill-proof owing to its stainless-steel body and has a flip- top opening that is super convenient to sip from. Moreover, the bottle is designed with a screw-on cap that is tight enough to keep liquid from spilling, even when stored in a bag. If you’re worried about storage, this bottle is compact in design, thus making it simple to carry in your backpack or store in a refrigerator! Be it your travels, heading to the gym, or daily use, say hello to a cool way to stay hydrated! This bottle is made up of BPA-free and eco-friendly materials that ensure you keep safe from any chemicals and toxins that might seep into the liquid beverage inside. A leakproof lid prevents spillage and makes it so easy to carry and drink from
A super handy pop socket that gives you the perfect grip on devices while you're on the go! If you're a special part of the SUGAR Fam and love to flaunt your love for us proudly, here's a sassy way you can do it, anytime and anywhere. Our specially designed and incredibly stylish Pop sockets are the best accessory for your phone as they add much more personality to it and are highly functional as they give maximum grip to you. If you were thinking pop sockets were just there for the grip, think some more. They are very versatile and there's so much that you can do using pop sockets. Your photography game would be spot on, you can read to your heart's content and you can sit back, relax and binge-watch your favourite TV shows, all very hassle-free. All you have to do is stick them on the back of your phone and you're ready to go. Bye 'phone-falling' worries, welcome the best thing ever! The ergonomic, compact design provides a secure grip and ensures the phone doesn't fall from your hands. The smooth stick-on product leaves no sticky traces and acts as a convenient stand while you watch videos on the go. The adhesive part ensures the pop socket sticks to most of the devices.
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