The European Tour today announced Slync.io as the new title sponsor of the Dubai Desert Classic, with the iconic event becoming part of the Rolex Series for the first time in 2022.
Slync.io, the technology provider that is revolutionising the way global logistics works, becomes the title sponsor of the historic European Tour event played annually at the prestigious Emirates Golf Club, marking a pivotal moment in the 32-year history of the tournament.
From 2022, the Slync.io Dubai Desert Classic will be part of the Rolex Series, the European Tour’s premium category of events, with a prize fund of $8million. It will take place from January 27-30.
This means the European Tour will now have back-to-back Rolex Series events in the Middle East in January with the tournaments in Abu Dhabi and Dubai part of the traditional ‘Desert Swing’ which attracts golf’s leading players.
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