Kochi, May 07, 2024: Toyota Kirloskar Motor (TKM) today announced the introduction of a new grade, GX+, in the Innova Crysta lineup. Inspired by the company's focus on customer centricity, the new grade boasts of enhanced features thus reflecting TKM's commitment to delivering excellence tailored to the customer preferences. Reinvigorating the Innova Crysta line-up, the newly introduced Innova Crysta GX+ grade is loaded with 14 additional features, harmoniously blending functional and aesthetic enhancements, elevating the overall driving experience.
Key highlights of Innova Crysta GX+ include functional features such as rear camera, auto-fold mirrors, DVR, as well as aesthetic enhancements like diamond-cut alloys, wooden panels, and premium fabric seats. Offered in 7- and 8-seater options, the GX+ grade is available in five exciting colours i.e., Super White, Attitude Black Mica, Avant-Garde Bronze Metallic, Platinum White Pearl and Silver Metallic each adding a unique flair to the versatile palette of the vehicle.
Commenting on the new introduction, Mr. Sabari Manohar – Vice President, Sales-Service-Used Car Business, Toyota Kirloskar Motor said, “Ever since its launch in 2005 Innova brand has earned an unshakable reputation of being the segment leader by setting industry benchmarks. Synonymous to quality and trust, Innova has served the diverse mobility needs of generations of Indians and continues to hold the same aspirational value. Time and again our endeavour at TKM has been to keep the brand relevant and multi-functional, based on the evolving customer trends, in line with our customer-centric approach.
The newly introduced Innova Crysta GX+ grade complement our existing line-up of Innova Crysta. The newly introduced features are a leap forward in terms of offering more value through enhanced features and multi functionality. We are confident that the new introduction will continue appeal to a wider audience of customers thus reinforcing Innova’s legacy of being India’s most loved MPV.”
Robust performance:
The performance of Innova Crysta GX+ sets a new benchmark for power and efficiency in its class with a robust 2.4L Diesel Engine with a 5 speed Manual Transmission with Eco and Power drive modes. The powerful GD diesel engine is equipped with considerable enhanced torque in the low and medium speed ranges. Additionally, the vehicle ensures an improved suspension with pitch and bounce control, keeping cabin movement to a minimum and maintaining a smooth ride on rough roads.
Tough Exterior:
The exterior boasts a blend of toughness and sophistication. With a sleek and contemporary design, the Innova Crysta exudes elegance and refinement on every journey. Its meticulously refined exterior features such as the bold front grille, and sturdy bumper not only enhance aesthetics but also elevate functionality, ensuring a commanding presence on the road. Further distinguishing the Innova Crysta GX+ are its imposing silver surround piano black grille and an enticing diamond-cut alloy that underlines its bold stance, adding to its allure.
Comfortable Interiors:
The interior of the Innova Crysta GX+ sets an example in comfort and convenience with a host of innovative features. Like every other Innova, luxury and comfort are at the core of the new Innova Crysta GX+ with wood finish interior panels, auto-fold mirrors, DVR spelling unparalleled refinement and class.
Advanced safety offerings:
Safety remains a top priority for Toyota, and the Innova Crysta GX+ is no exception. Equipped with a comprehensive suite of safety features, including Rear Camera, SRS Airbags, Vehicle Stability Control, and Hill-Start Assist Control, the vehicle offers peace of mind for both driver and passengers. The Anti-Lock Braking System (ABS) and high strength GOA body structure further enhance safety on every journey.
Value Added Services:
The New Innova Crysta GX+ Grade is complemented by an array of value-added services such as Extended Warranty & Toyota Genuine Accessories, focusing on affordability and flexibility that will be beneficial to the customers. Other options include upto 7-year finance schemes, low EMI with increased affordability, pre-approved funding for value added services and Toyota Smart finance [ Balloon Finance] to support aspirational buying and present customers with a wide variety of choices. Other value benefit services include Toyota’s newly introduced 5-year complimentary Roadside assistance, warranty – standard warranty of 3 years/1,00,000 km, which can be extended to 5 years/2,20,000 km at a nominal cost.
In addition, the company also recently launched an industry-first “Awesome New Car Delivery Solution” that extends vehicle logistic services till delivery touchpoints by eliminating possible drive down of new cars by the dealer staff to the delivery location. As an industry first, the new initiative will enable Toyota dealers to transport new vehicles from dealer stockyards to their sales outlets on a flat-bed truck.
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