Merchant Meats, the Dubai based food supplier and restaurant, is delighted to announce the expansion of its distribution network to include leading supermarkets across the UAE. The premium fresh & frozen meat manufacturer has been supplying airlines and more than 280 hotels and restaurants in the UAE since 2004. It also successfully launched its own brand restaurant, Merchant Meats Tap and Grill, at Jumeirah Golf Estates in 2020 to serve its customers in the community directly.
The move is part of Merchant Meats’ continued expansion of the supply of its premium products across various distribution channels to ensure that locally sourced, farm-to-table produce is available to all.
Mark McLeary, Head of Operations, commented: “The last 12-months we’ve been seeking to grow our brand and portfolio to find the best solutions to serve our customers directly across the UAE. We have been working very closely with all major retailers across the country, looking at the market gaps and current and future customer demands. We feel it is the right time to take our premium freshly produced products, which we serve daily to five-star hotels and airlines, directly to shelves within supermarkets.”
Merchant Meats is a premium fresh and frozen meat brand produced locally in the heart of Dubai using the finest meats from across the world. The company is well-known in the hospitality industry for creating a wide range of premium meat products.
Mohammed Lootah Managing Director of Distribution partner, Integrated Green Resources LLC, said” “We are really happy to be working with Merchant Meats to help achieve their vision to expand their presence to retail supermarkets and bring their premium quality products to the end consumers. Our coverage of the retail supermarket sector will help ensure the presence of Merchant Meats products all across the UAE.”
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